Writing for the unknown reader: An ethnographic case study in a business setting
- School: Purdue University (0183)
- Degree: Ph.D.
- Date: 1990; pp: 298
- Advisor: Lauer, Janice; Sullivan, Patricia
- Source: DAI-A 52/01, p. 154, Jul 1991
- Subjects: Literature, General (0401); Language, Modern (0291)
- ProQuest Document Number: 303866400
- UMI Number: AAT 9116406
This ethnographic case study investigated how one business writer made decisions based on audience concerns as she wrote one feasibility report. The purpose of this research was threefold: to analyze if and how the organizational culture affected the ways that business professionals create texts, to analyze a writer’s individual composing processes, and to analyze the readability level of the completed report. The findings are a result of a thirty month study, during which time multiple sources of data were collected and analyzed. Based on rhetorical and composition theory, in addition to a well documented and established research methodology, this study will broaden our understanding of audience addressed/audience invoked theory and the writing that takes place in a work environment.